Meet Emily Joann Wilkins
Founder & CEO of Marketing Metal
Connect on Linkedin
Emily is on a mission to help job shops crush their marketing by building them a Radical brand that’s authentic to who they are and magnetic to those they want to attract.
Her process empowers them to market their businesses simply and effectively without spending a fortune or wasting countless hours on social media.
Sharp, Shiny & Magnetic is how I operate.
I believe that whatever energy you put out into the world, it has a ripple effect that consumes you and everyone around you, so I’m committed to making it the good kind.
I use my shiny disposition and sharp wit to help you source and shape your METAL–the stuff that makes your shop magnetic to the kinds of humans you want to have around you. I ask hard questions and go deep with my customers so that I can not only build them a Radical brand but help them OWN it and recognize their own Radicalness.
When I’m not teaching job shops how to crush their brand and marketing, conspiring with other industry movers and badass women in manufacturing, or dropping glitter bombs of brand and marketing intelligence on Linkedin, I’m likely doing some adrenaline-spiking outdoor activity, spending time with family and friends, reorganizing my entire house, or happily creating some work of art that I’ll probably never show anyone.
It’s a daily commitment to be sharp, shiny, and magnetic and while I might stumble once in a while and get lost taking the scenic route every so often, I’m here for the long haul. So let’s do some Rad shit together!!
Stay Sharp–
Emily Joann Wilkins
Why Job Shops?
98% of US Manufacturers
ARE SMALL BUSINESSES
They’re vital to our communities and our economy and most have no marketing budget and no idea where to even start. I know this from ~10 years of experience working with them.
So, I founded MARKETING METAL: the anti-agency hell-bent on giving job shops exactly what they need to magnetize their perfect customers and talent.
I’ve had the honor of speaking at FABTECH Expo (3x) and other well-known events.
If you’re looking for a Rad speaker for your event, book an intro call to see if we’re a good fit.
Find me on…
NEED AN AWESOME PODCAST GUEST?
Let’s get RADICAL!
Giving interviews on podcasts and at events is one of my favorite things to do. I love having conversations with people about shaking shit up in the manufacturing space (because it needs it) and making a massive impact on their communities.
As Bowie once said, "I don't know where I'm going from here, but I promise I won't bore you."
If you’re interested in having me on your show, please book an intro call to see if we’re a good fit.
Emily Joann Wilkins with the host of MANUFACTURING HAPPY HOUR, Chris Luecke, recording an interview for AUTOMATE LIVE.
LOOKING TO HOST A WORKSHOP?
I offer three workshops, each ~2 hours depending on how much Q&A you want to provide your audience. Each one comes with a workbook. They are:
Magnetize Your Perfect Prospects
This workshop helps small manufacturers properly position themselves with an authentic brand and messaging so they can attract the right type of customers, talent, and partners.My Stupid Simple LinkedIn System
I teach shop owners my easy, battle-tested strategy for using LinkedIn to find and attract ideal prospects without spamming people or wasting tons of time scrolling.Get a Grip on Your Time
Struggling with ADHD and Crohn’s Disease my entire life, I never seemed to have enough time–until I learned to work with it. I love helping others do the same.
If you’re interested in hiring me to lead a workshop, please book an intro call to see if we’re a good fit.